wunderkind

Static Journeys Are Evolving: How Wunderkind Is Advancing Messaging

The old playbook is out. Today’s marketers are ditching bloated stacks, rigid campaign flows, and black-box platforms that slow them down. What’s replacing them? Systems that think faster, adapt better, and deliver real results — without the overhead. In this conversation, Wunderkind leaders Richard Jones and Tim Glomb, and industry expert Chris Marriott of Email Connect, unpack what it means to market autonomously—powered by identity, driven by AI, and built for flexibility. You’ll also get an inside look at Build with Wunderkind, a groundbreaking new way to integrate high-performance identity and behavioral data directly into your existing stack. <h4>What You’ll Learn</h4> <ul><li>Why identity is the new foundation for scale, personalization, and AI performance</li><li>How AI decisioning is replacing rigid journeys with adaptive, real-time marketing</li><li>What composable martech looks like in practice—and how it changes the game</li><li>How leading brands are boosting reach and revenue by embedding identity everywhere</li></ul>

Tim is a 20+ year brand marketer that has procured various MarTech solutions to drive outcomes for the likes of Mark Cuban Companies and private equity owned global brands. He jumped the fence to the solution side of MarTech as a VP for Wayin, Cheetah Digital, Marigold and Wunderkind. His experience as a marketer looking for revenue driving solutions, along with helping develop those solutions, gives him a unique perspective in creating content that bridges the gap between client and tech partner.

Tim Glomb

VP Digital, Content & AI, Wunderkind

Chris Marriott is the President and Founder of Email Connect, a leading consultancy that guides enterprise brands through ESP and CDP vendor evaluations. With over a decade of experience and 800B+ emails managed through RFPs, Chris brings deep, practical insight into how brands select and integrate marketing technology that truly performs.

Chris Marriott

Founder, Email Connect

As the Chief Revenue Officer at Wunderkind, Richard oversees all global commercial functions, including sales, marketing, product marketing, customer success, revenue operations, performance strategy consulting, and services. With over 20 years of experience in B2B technology, he has a proven track record of driving growth, product innovation, and customer satisfaction for startups, growth and late state MarTech companies.

Richard Jones

CRO, Wunderkind

Discover how AI decisioning and identity are transforming marketing. Watch the webinar to learn how flexible, autonomous systems are replacing legacy martech for better performance and scale.

Autonomous Marketing: How AI Decisioning and Identity Are Rewriting the Martech Playbook

The headlines say paid social is king—but the numbers tell a different story.Based on a survey of 100 retail marketing leaders and explored in this webinar with Wunderkind’s Tim Glomb and Richard Jones, this conversation reveals what channels are truly delivering ROI—and why brands are doubling down on email, text, and smarter personalization to stay ahead.Tune in to hear how leading marketers are pivoting their strategies to make real connections, real fast. What you’ll learn:<ul><li>Why 99% of marketers plan to spend more on paid social—despite better results elsewhere</li><li>How email and text are quietly outperforming every other channel on key business goals</li><li>What’s holding brands back from using AI to drive smarter, faster decision-making</li><li>Which personalization tactics work (and which are just name-in-subject-line fluff)</li><li>The data gaps that are stalling revenue—and how identity can fill them</li></ul> “Personalization at scale is no longer optional. It’s the difference between being seen—and being ignored.” — Tim Glomb, VP of Digital, Content &amp; AI, Wunderkind

Tim is a 20+ year brand marketer that has procured various MarTech solutions to drive outcomes for the likes of Mark Cuban Companies and private equity owned global brands. He jumped the fence to the solution side of MarTech as a VP for Wayin, Cheetah Digital, Marigold and Wunderkind. His experience as a marketer looking for revenue driving solutions, along with helping develop those solutions, gives him a unique perspective in creating content that bridges the gap between client and tech partner.


VP Digital, Content & AI

Watch our expert-led webinar covering key findings from Wunderkind’s 2025 research report. Learn which marketing channels are actually delivering results.

CMO State of the Union 2025: Marketing in 2025: What’s Really Driving Results

Paid social is loud—but email and text are winning the race. Discover what 100 retail leaders say is actually working to drive loyalty, conversions, and revenue.



What happens when AI meets identity data? Magic. This 20-minute masterclass between Wunderkind’s Cian Agnew and Movable Ink’s Ted Hirschey breaks down how marketers are ditching dusty cohorts and cookie-reliant tactics in favor of dynamic, real-time, one-to-one messaging that actually moves the needle. Whether you're wrestling with subscriber re-engagement or underwhelming personalization, this conversation gives you the blueprint—and bold proof—on how to do it better. <ul><li>See how Currys revived dormant subscribers with AI-powered content decisions</li><li>Discover the “Da Vinci” effect—Movable Ink’s tool that tailors content in real time</li><li>Learn why explicit AND behavioral data matter (and how to harness both)</li><li>Get the tactics to turn your data into high-converting experiences at scale</li></ul> “80% of UK consumers said they’d share personal info in exchange for truly personalized experiences.”

Cian is a seasoned strategist at Wunderkind ensuring client success. As a leader in the Wunderkind organization, Cian is responsible for driving adoption and best practices through Wunderkind performance, marketing services and technology.

Cian Agnew

Regional VP Client Success, Wunderkind

Ted Hirschey is the Director of Partnerships at Movable Ink, based in the UK. With over 20 years of experience in digital marketing and CRM strategy, Ted specializes in helping brands transform static, batch-and-blast messaging into real-time, one-to-one experiences that drive engagement and revenue. At Movable Ink, he focuses on forging strategic alliances and guiding clients through the power of AI-driven content personalization across email and mobile channels. Before joining Movable Ink, Ted held senior roles in martech and agency environments, partnering with global brands to improve customer retention and performance marketing outcomes.

Ted Hirschey

Director UK Partnerships, Movable Ink

Learn how Wunderkind and Movable Ink drive personalized, AI-powered marketing. See how brands re-engage subscribers and scale one-to-one messages.

The Power of One-to-One Messaging: Wunderkind + Movable Ink

Wunderkind + Movable Ink Webinar on AI Messaging

Join industry leaders as they explore the transformative impact of AI on the marketing function. Discover groundbreaking insights on how AI is reshaping the landscape and driving new opportunities for marketing teams. Key Insights<ul><li>Understand the current and future implications of AI on the marketing function.</li><li>Learn how AI-driven personalization is transforming customer interactions.</li><li>Discover the operational efficiencies and performance improvements from AI adoption.</li><li>Examine the ethical challenges and data privacy considerations in AI marketing.</li><li>Gain insights on how to leverage AI for competitive advantage in the market.</li><li>View sources</li></ul><h4> </h4><h4>Panelists:</h4>Tom Goodwin<ul><li>Company: AWHIN</li><li>LinkedIn: <a href="https://www.linkedin.com/in/tom-goodwin/" rel="noopener noreferrer" target="_blank">Tom Goodwin on LinkedIn</a></li></ul>James Dunford Wood<ul><li>Job Title: Co-founder</li><li>Company: Ometria</li><li>LinkedIn: <a href="https://www.linkedin.com/in/james-dunford-wood/" rel="noopener noreferrer" target="_blank">James Dunford Wood on LinkedIn</a></li></ul>Richard Jones<ul><li>Job Title: CRO</li><li>Company: Wunderkind</li><li>LinkedIn: <a href="https://www.linkedin.com/in/rich-jones/" rel="noopener noreferrer" target="_blank">Rich Jones on LinkedIn</a></li></ul>Matt Lyon<ul><li>Job Title: RVP EMEA</li><li>Company: Movable Ink</li><li>LinkedIn: <a href="https://www.linkedin.com/in/matt-lyon/" rel="noopener noreferrer" target="_blank">Matt Lyon on LinkedIn</a></li></ul>

Explore AI's transformative impact on marketing. Join industry leaders to uncover insights, efficiencies, ethical challenges, and strategic advantages for marketing teams.

Rise of the Machines – AI and the Future of the Marketing Function

Rise of the machines – AI and the Future of the Marketing Function

Join thought leader Tom Goodwin as he explores the future of retail at the Altitude 2025 event. Tom Goodwin takes a provocative look at how technology is reshaping the retail landscape. He discusses significant themes that impact both the overall market and specific retail dynamics. Key insights: <ul><li>The blurring lines between discovery and logistics in retail.</li><li>How easy beats good in consumer decisions.</li><li>The phenomenon of digital disappointment.</li><li>The importance of brands in simplifying choices.</li><li>The evolving relationship between intimate data and consumer privacy.</li></ul> "The introduction of the internet has done this weird thing, which is to unbundle discovery from logistics." - Tom Goodwin, Speaker, Author, Consultant.

Tom Goodwin is a digital business transformation expert, author, and founder of AWHIN, Inc., a consultancy helping companies harness technology for growth and consumer-centric innovation. He hosts The Edge on Euronews, a series exploring the intersection of technology, business, and culture, and is the author of Digital Darwinism, translated into seven languages. With over 700,000 followers and global recognition as a keynote speaker, Tom advises Fortune 500 companies and startups alike, challenging conventional thinking to spark bold, future-forward action.

Tom Goodwin

Business Transformation Consultant, Author | Keynote Speaker | Trainer | 4 x LinkedIn #1 Voice in Marketing

Tom Goodwin takes a provocative look at how technology is reshaping the retail landscape. He discusses significant themes that impact both the overall market and specific retail dynamics.

Retail Futures: Navigating the New Era with Tom Goodwin

In an age where customer acquisition costs are rising and brand-switching is just a tap away, the future of loyalty is less about points and more about emotional connection. In this webinar, leaders from Coutts, Movable Ink, Ometria, and Wunderkind unpack how brands can evolve beyond transactional programs to build genuine, lasting relationships—powered by better data, smarter tech, and true customer empathy. Watch the full session to learn: <ul><li>Why loyalty must shift from discount-driven to emotionally driven experiences</li><li>How to effectively collect and act on zero- and first-party data</li><li>What a modern loyalty tech stack looks like—and how most brands are underutilizing theirs</li><li>The role of personalization, relevance, and behavioral science in repeat engagement</li><li>How to tap into Gen Z values like sustainability and community for long-term loyalty</li><li>Real-world examples—from private banking to retail—of how brand relationships drive revenue</li></ul>

Explore how top brands are reshaping loyalty strategies by blending emotional connection, smart tech, and first-party data. Watch the Loyalty 2.0 webinar to learn how to build lasting customer relationships that go beyond discounts.

Loyalty 2.0: Reimagining Loyalty in a First-Party Data World

Loyalty 2.0: How Data, Emotion & Tech Are Redefining Customer Loyalty

Wunderkind Webinars

Success Stories

How It Works

Wunderkind hosts thought leaders and clients alike in our webinar series. Browse some of the most important topics for brand marketers from our catalog. Wunderkind is the leading AI-driven performance marketing solution that collects consent based, first-party data and identifies anonymous traffic for brands in order to scale hyperpersonalized one-to-one messages. Brands lean on the Wunderkind Identity Network,&nbsp;a proprietary database recognizing 9 billion devices, 1 billion opted-in consumers and&nbsp;observes 2 trillion digital transactions per year, to trigger the most impactful offers to&nbsp;their target audience at the right moment and in the right channel. This proprietary data is&nbsp;accessed by Wunderkind’s Autonomous Marketing Platform, and AI engine which integrates seamlessly into a brands’ existing ESP to boost performance across email, text and advertising channels. Wunderkind is the only performance solution that guarantees a lift in revenue for its clients and delivers over $5 billion in directly attributable revenue annually for brands across a&nbsp;number of industries, often ranking as a top 3 revenue channel in clients’ own analytics&nbsp;platforms. Brands such as Harley-Davidson, Perry Ellis and Shoe Carnival partner with&nbsp;Wunderkind to drive top-line revenue through its guaranteed results